Built Apparel Follow Your Voice
In early 2018 we wanted to start showing more female faces with the content we produced for our brand. Being comfortable in your own skin was something we stood for - especially in the fitness industry.
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Follow Your Voice was a campaign I shot because I believed every one has a voice whether it was in the things they believed in, who they want to become or what they fought for.
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The model Estefania also known as Boots, has been a good friend of mine since I got into directing. Since knowing her she's never been afraid to stand out, she's one of the toughest girls I've known and always voices her opinion. There couldn't have been a better fit for this video.
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Model: Estefania Preciado @bootsthefeline
Producer: Tatiana Diaz @tattttss
PA: Andrew Q. James @thedaily_q
Stunt Coordinator: Kaden Nguyen @vipergq
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